Meet Our Team

Our team brings together experience in business leadership, growth, monetization, market research, technology, and operations. We combine strategic thinking with the practical expertise needed to implement solutions and manage complex initiatives.

Philip Shapiro

Philip Shapiro

Founder & Managing Director

More than 20 years building and growing businesses.

Phil founded and led CPATrend and later served as CEO of Adscend Media. During his tenure, both companies earned recognition on the Inc. 5000 list of America's fastest-growing private companies and generated more than $40 million in combined revenue.

His experience spans affiliate marketing, partnerships, monetization, tracking infrastructure, business operations, and team leadership. Throughout his career, he has combined business strategy with hands-on execution, building and growing businesses, developing teams, and creating new revenue opportunities.

At Integrated Growth Solutions, Phil leads client strategy and works directly with businesses to identify and execute growth opportunities. His work covers customer acquisition, monetization, partnerships, analytics, and operational improvements, from developing practical strategies to managing implementation and ongoing optimization.

Atul Hirawadekar

Atul Hirawadekar

Director, Research & Data Solutions

More than 15 years in market research, consumer data, and technology.

Atul's career includes roles at Nielsen, TCS, and P2Sample/Cint, where he developed extensive experience in market research, consumer insights, and technology. He spent six years at Adscend Media, where he led the company's market research and insights department, supporting research across approximately 180 markets and helping oversee more than 700 projects annually.

His experience spans research operations, strategic partnerships, audience intelligence, data quality, and technical integrations. He also played a key role in transitioning approximately 60% of his client portfolio to automated, API-based sampling, improving operational efficiency and scalability.

At Integrated Growth Solutions, Atul focuses on helping businesses develop research and audience intelligence capabilities, improve data operations, and turn customer insights into actionable business decisions.

What Clients Can Expect

Experienced leadership.
Direct involvement.

Our engagements are led by experienced professionals who remain actively involved in the work, from establishing priorities and developing solutions to overseeing implementation and results.

We bring in additional expertise when needed, while maintaining clear responsibilities and accountability throughout each engagement.

Let’s talk about
what you’re building.

Work With Us